Flattered as I was, I couldn’t help thinking of how a man gets burnt out long before his reputation.
A pair of cowboy boots stood in the hall outside the door. Keeping my feet where they were, I was just able to contort enough to reach them. I pulled them on, then line danced to the kitchen for the dustpan and broom.
Keri Maijala, Eight Legs and Cowboy Boots
This is the kind of clever, nuanced wordplay that reminds me that I have so much to learn as a writer. It takes a lot of practice and restraint to make the cowboy boots reference nonchalantly, only to bring it home with the line dancing a few sentences later, like a little surprise gift.
At Google we say, ‘Focus on the user and all else will follow.’
To which I believe the only appropriate reponse is:
Let me make myself clear: I think most of the tech industry is absurd and unnecessary, and poking fun at that absurdity seems to resonate with people.
Design is meditative. Therapeutic. It’s about the nearly audible humming sound in my ears when typography is balanced and everything is composed just so. It’s the joy and confidence that comes with being able to do something that not many others can do as well. It feels like contributing to the rightness of the world, creating order from chaos.