My mission in life, I think, is to make people feel something. I’m more interested in staff being kind and engaging with people coming through the door than being psyched about coffee. I mean, it has to be both, but because coffee has a tendency to be pretentious on the surface — like you almost expect it to be “hipsters” doing some weird thing with coffee — well, if you can engage people with kindness and information and art beyond that, I think it’s a beautiful thing. It’s totally disarming to both the weird art world and the weird coffee world. I feel like we have a fun opportunity to engage people where they’re at.
Perhaps there are some kinds of debates where people don’t want to find the right answer so much as they want to win the argument. Perhaps humans reason for purposes other than finding the truth — purposes like increasing their standing in their community, or ensuring they don’t piss off the leaders of their tribe. If this hypothesis proved true, then a smarter, better-educated citizenry wouldn’t put an end to these disagreements. It would just mean the participants are better equipped to argue for their own side.
Facebook is not a company of grass-roots tech enthusiasts. Facebook is not a game tech company. Facebook has a history of caring about building user numbers, and nothing but building user numbers. People have made games for Facebook platforms before, and while it worked great for a while, they were stuck in a very unfortunate position when Facebook eventually changed the platform to better fit the social experience they were trying to build.
Markus Persson, designer of Minecraft.